Meta Product Feeds
Clean product signals.
Scroll-stopping creative.
Meta performance that scales.
Facebook & Instagram signals optimised to drive performance.
Meta spend scales fast, but when the feed is messy, your ads look flat and performance suffers.
Weak signals limit delivery, and your “creative” becomes a template your audience scrolls straight past.
FeedSpark takes control upstream - cleaning and structuring your feed, enriching Meta optimisation signals, and ensuring your ads land with eye-popping imagery, so performance holds as budgets grow.
Product ads scale with intent across every campaign.
+67%
CTR Increase
+62%
Increased CR
+65%
More Revenue
+77%
ROAS Uplift
+62%
More Sales
How We Supercharge Meta
Meta ads are only as good as the product data. We ensure the data foundations and performance levers are in place so Meta serves the right products to the right audiences with imagery that pops.
Image hygiene: We standardise cropping, padding and zoom so every product sits cleanly in-frame and looks consistent across placements.
Titles + attributes: Titles optimised to be short, scannable and clear, and key data optimised so relevance lands fast in the scroll.
Custom Labels (CLs): We push hero lines, best-sellers, margin-led sets and promos, while suppressing low-stock or low-impact SKUs so spend doesn’t drift.
Feed-led promos + messaging: We scale cues like New In, Price Drop, Back in Stock, Limited Stock and Best Sellers so messaging lands consistently.
Pixel + events sense-check: We sanity-check tracking and product-event alignment so optimisation signals are cleaner and scaling is more efficient.
The result? Scroll-stopping ads and ROAS that holds as budgets scale.
Dynamic Image Overlays
This is where creative control becomes real at scale - one branded system, powered dynamically by your product data.
If your images and messaging aren’t scroll-stopping, you lose your audience. Our dynamic overlay solution turns static product images into on-brand creative that updates automatically via the feed.
Meta ads don’t just run, they perform.
Multiple brand templates: We build your overlay templates (badges, frames, typography, promo styling) in your brand system, with full sign-off.
Enriched data: Product data triggers the right message on the right product (e.g., New In, Price Drop, Limited Stock, Back in Stock, Best Sellers).
Always up to date: As pricing, stock and promos change, overlays update automatically - no manual resizing, exporting or re-uploading.
Built to lift CTR: Ads stop feeling lgeneric and start feeling like campaigns.
After
Before
After
Before
Meta Ads Case Studies: Supercharging Engagement & ROAS
Why Optimised Feeds Matter
Scroll-stopping ads: images + dynamic overlays keep products consistent and eye-popping.
Higher CTR: short, scannable titles + optimised attributes + feed-led hooks that land fast.
Less wasted spend: Custom Labels steer budgets and suppress low-stock/impact SKUs.
Scaling promos: New In, Price Drop, Back in Stock, Limited Stock, Best Sellers applied across ads.
Better matching + delivery: cleaner signals + pixel checks so Meta learns and serves reliably.
Stable delivery, consistent promotions, and maintained ROAS while budget scales.
Explore Our Bespoke Approach To Social Ad Channels
Explore how FeedSpark also creates, monitors and optimises paid social feeds across TikTok, Pinterest & Snapchat - supercharging engagement and ROAS.
Ready to Supercharge Meta Product Ads?
We’ll show you how to optimise your Meta feed to drive channel growth.
FAQs
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Many brands start this way to launch quickly. But scaling requires channel-specific titles, Custom Labels, exclusions, and catalogue structure.
A bespoke Meta feed gives you the control needed for efficient delivery.
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Because the system will often favour easy-to-match / high-engagement items unless you steer it.
To keep spend behind priority ranges, you need:
smart product grouping (e.g., hero ranges, promos, clearance, high stock)
feed-led controls (labels/rules) to suppress low-impact SKUs
consistent product data so your intended ranges don’t get under-deliveredMeta optimises delivery using product signals. Weak titles, inconsistent attributes, or messy imagery reduce relevance and make ads feel templated. Optimised image framing and presentation help catalogue ads land with stronger visual impact.
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Yes. Structured feeds allow campaigns to prioritise high-value inventory while suppressing low-impact products, keeping spend aligned with performance goals.
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Accurate attributes, clean grouping, segmentation controls, and optimised image presentation support reliable Dynamic Product Ad delivery and scalable performance.
Just some of our work…..
Supercharge your channel results with a feed management and optimisation partner that meets you where you are - and takes you further.