Pinterest Product Feed

Structured signals.
Discovery-led creative.
Performance that scales.

Discovery-ready product signals optimised to drive performance.

Pinterest runs on discovery and intent, but messy feeds bury products and results flatten.

Weak structure limits visibility, mismatched categorisation hurts delivery, and your “creative” loses impact as audiences keep scrolling.

FeedSpark takes control upstream - cleaning and structuring your feed, strengthening the signals Pinterest uses to surface products, and ensuring listings land with eye-popping impact, so performance holds as budgets grow.

Product ads scale with intent across every campaign.

+67%

Increased CTR

+62%

Increased CR

+65%

More Revenue

+77%

ROAS Uplift

+62%

More sales

How We Supercharge Pinterest

Pinterest rewards relevance and presentation. We optimise the feed as a connected set of levers so campaigns can surface consistently and optimised with clarity:

  • Discovery signals: strengthen titles, categories and key attributes so Pinterest understands products and matches them to the right searches and interests.

  • Grid presentation: ratio + framing optimisation (cropping, resizing, background) so products display cleanly and look premium across placements.

  • Catalogue control: Custom Labels for segmentation/reporting and exclusions to suppress low-stock/priority SKUs so spend stays focused.

Example of Pinterest catalogue product ads showing optimised feed presentation and mobile delivery

Global Fashion Retailer

“Their deep understanding of our brand and expertise in feed management & optimisation is a true stand out.”

Why Optimised Feeds Matter

When those levers work together, Pinterest activity becomes more visible, more clickable, and easier to scale:

  • Higher CTR: cleaner grid presentation and stronger discovery matching

  • Improved coverage: more products become eligible and surface consistently

  • Less wasted spend: excluding non converting or low priority products

  • Cleaner optimisation: performance reporting is structured by products, not noise

Pinterest catalogue campaign dashboard illustrating performance growth from feed optimisation

Explore Our Bespoke Approach To Social Channels

Explore how FeedSpark creates, monitors and optimises paid social feeds across Meta, TikTok and Snapchat - supercharging engagement and ROAS.

Ready to Supercharge Pinterest Product Ads?

We’ll show you how to optimise your Pinterest feed to drive channel growth.

 FAQs

  • It is a common way to test quickly. However, Pinterest discovery depends heavily on clean classification and structure. A bespoke Pinterest feed improves matching and visibility.

  • Weak categorisation or incomplete attributes limit Pinterest’s confidence in surfacing products. Consistent imagery and optimised presentation improve visual impact and engagement.

  • Yes. Structured feeds allow prioritisation of seasonal or high-value ranges while suppressing low-impact products.

  • Clean taxonomy, complete attributes, segmentation controls, and optimised image presentation support accurate product surfacing and scalable delivery.

Just some of our work…..

Freemans Logo Included in a list of clients FeedSpark is proud to work with
SELFRIDGES Logo Included in a list of clients FeedSpark is proud to work with
Dunelm Logo Included in a list of clients FeedSpark is proud to work with
SAMSUNG Logo Included in a list of clients FeedSpark is proud to work with
FRED PERRY Logo Included in a list of clients FeedSpark is proud to work with
CITROEN Logo Included in a list of clients FeedSpark is proud to work with

Supercharge your channel results with a feed management and optimisation partner that meets you where you are - and takes you further.