About FeedSpark

Where Product Feeds Meet Channel Performance

Smarter data. Stronger campaigns. Serious results.

At FeedSpark, we help retailers and agencies turn messy, underperforming product data into high-performing, campaign-ready feeds.

With our expertise, fully managed service, and proprietary platform FeedHero, we deliver the data precision, flexibility, and results your campaigns demand across every market and every channel.

We don’t hand over a platform and hope for the best. We work with you, every step of the way - from audit to optimisation and everything in between.

20yrs+

250bn+

2500+

£3.5bn+

Products Optimised

Managing Feeds

Optimised Google Spend

Channels Supported

100+

Brands & Agencies

Why FeedSpark

Our proven approach, people, and our proprietary platform are designed to drive channel performance, not just keep your feed running.

20 Years

Proven strategies, across every platform.

Fully Managed

Real experts optimising data in every feed.

Built To Scale

Designed to grow with your marketing goals.

FeedHero Powered

Our platform driving channel performance.

Expert Teams

People who think, solve, optimise and deliver.

Our Feed Management Framework

Supercharging Channel Performance.

Feed management isn’t just a task — it’s a constant process. That’s why we’ve built a feed management framework that grows with your business and adapts to your goals.

  • Structure: Clean up and categorise. Resolve disapprovals, fill gaps, and lay the groundwork for growth.

  • Surge: Optimise for performance. Test titles, enrich with search terms, apply creative overlays, and align with your campaign strategy.

  • Scale: Go granular. Use SKU-level rules, automate stock-based logic, and fine-tune for each market and channel.

We meet you where you are — and get your product feeds to where they need to be.

Our Feed Management Framework

See How Brands Have Supercharged Channel Performance

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What We Stand For

We’re here to make your feeds and product data your competitive advantage - it’s in our DNA.

  • Performance-Obsessed: We focus on your results - If it doesn’t move the needle, it’s not enough.

  • Client-First Thinking: We work as an extension of your team, focused on your goals, not ours.

  • Clarity in Complexity: We break down the technical and make it clear, useful, and actionable.

  • Always Accountable: From launches to issues, we show up with answers, urgency, and care.

  • Responsive: Quick to act - we move fast and keep you in the loop, every step of the way.

  • No Push, Just Partnership: Every recommendation is rooted in your results, not our targets.

“FeedSpark’s expertise has been a critical driver in achieving our growth objectives and reinforcing our digital strategy.”

What You Get

  • Confidence: No more wondering if your feeds are holding performance back.

  • Time: We handle the complexity so you can focus on growth.

  • Speed: From disapprovals to new product launches — we move fast.

  • Budget: Feeds that push spend to the right SKUs, channels, and moments.

  • Performance: Trackable uplifts, clearer ROAS, and fewer wasted clicks.

Get Your FREE Feed Audit - Powered by FeedHero

Uncover where your feed needs fixing, enriching, or optimising.

Get Your FREE Feed Audit
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 FAQs

  • We’re not a plug-and-play tool; we’re a fully managed service.

    Our team combines 20+ years of retail experience with proprietary technology (FeedHero) to deliver high-performance product data across every channel.

    We don’t hand over a platform - we partner as your fully managed agency to drive results, offering both the strategy and execution to make your feed a growth engine.

  • We do both; and more.

    We build, clean, enrich, and optimise your feed, then manage it continuously with daily updates, campaign alignment, and proactive testing.

    From data enrichment and Custom Labels to seasonal planning and overlays, we stay hands-on so your product data keeps performing.

  • We partner with ambitious, performance-driven retailers - from fast-growing DTC to established multichannel brands.

    If you're spending £10k+ per month on Google Shopping or other paid channels, our services are designed to unlock greater ROI and long-term growth through smarter feed strategy and product data optimisation.

  • We grow with you. Whether you're entering new territories, adding product lines, or launching on new platforms, our team and tech are built to scale.

    We can segment and optimise your feed by market, channel or range - so you maintain control while unlocking growth, wherever you're headed.

Worried about switching feed management provider?

Don’t be…

We provide data integrity, minimal disruption, and expert support every step of the way.

See How Easy It Is

Just some of our work…..

Supercharge your channel results with a feed management and optimisation partner that meets you where you are - and takes you further.