Feed Management Best Practice for Google Shopping, Meta & More
Don’t Let AI Wreck Your Feed Optimisation
Left alone AI can quietly wreck your product feeds. This blog unpacks how unchecked models can corrupt product data, and shows how our AI + rules + human framework keeps your product data safe, on brand and driving performance.
ChatGPT Doesn’t Understand E-Commerce - And Their New Shopping Model Proves It
OpenAI’s new shopping model asks retailers to plug their entire checkout into ChatGPT. This blog unpacks why that fundamentally misunderstands how e-commerce works, and what brands should be wary of before buying in.
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